Yearly Archives: 2016

9 Email Marketing Campaign Ideas That Surely Work

Target marketing is the base of Email marketing.  You can directly send emails to your targeted audience to increase the conversion rates. Let’s explore nine amazing email marketing ideas that can boost your business.   Less Text More Images: More text means you are losing one reader. Always try to put in some relevant images of your […]

Is Your Blog Page a Lead Generator for You?

Lead generation companies in India are now focusing on their blogs and social media to generate quality leads. Going by the statistics, 92% of the companies who blog multiple times a day have acquired a customer from their blog. This shows how important blogging is for lead generations. Let us take a look at some useful tips:   #1. […]

5 B2B Lead Generation Strategies to Boost Your Business

Lead generation is the most important aspect of any business. Top-line of your financials is indeed the base of your business. So, you need to strategize the lead generation process well. With the boom in social media and email marketing, it is easy to catch up with your potential clients. Let’s see how:   #1. Social Media […]

Have Your Own Affiliate Program? You Need To Know This!

Affiliate marketing is one of the best ways to generate higher revenues. Here instead of you, your affiliate partners will work hard to promote your products. Definitely, you will pay some percentage of the sales to your affiliate partner, but ultimately you will sell more. The benefits are not limited to generate more revenues only. The […]

The Basics of Online Advertisements: CPC, CPA, CPL and CPM

For any business, it is a strong foundation that becomes the source of success in the long run. So, before jumping into any business, you should know the basics of the trade. Online marketing and advertisement is a vast field. Social media marketing is one of the strongest pillars of digital advertisement today. However, if […]

HTTPS and SEO: How does it affect your Google Ranking?

Google cares about data sharing and security. With an effort to make your browsing even more secure and encrypted, Google announced a change a few years back – a simple “s.” The otherwise simple http:// is now https://, and it is marked as a crucial security factor. In fact, Google ranking is now based on […]

Most Common App Development Mistakes to Avoid!

With smartphones catching a rage and everything being on the fingertips of a common man, mobile app development is rather imperative for most businesses. Be it an email marketing company in India or a giant online portal that operates worldwide, having a mobile app is one of the most important requirements of any business, these […]

Steps to Plan a Successful Social Media Management Campaign!

Social media plays a crucial role in digital marketing. It gives an opportunity to businesses to create a unique bond with the target market segment. Thus, it is extremely important to use the social media marketing platform to increase brand awareness. However, considering that there are so many social networks, it is often overwhelming.   […]

Understanding the Basics of Online Reputation Management!

If you consider SEO as the backbone of a strong website, Online Reputation Management too is nothing less. One needs to ensure a positive brand value and a reliable reputation not just amongst the buyers, but with business associates as well. Considering the benefits, ORM has now become an inevitable part of SEO.   ORM […]

11 Tips by Experts on Creating Shareable Content

Any business content, when presented with conviction, can attract customers. Your role is to ensure that the content you present goes viral. You have to do everything possible to create the most widely shareable content – shared by and amongst users across social media platforms. This may involve incentivizing the team and customers to post […]